How to Launch a Podcast to Grow Your Real Estate Business with Jeremy Ryan Slate
Launching a Podcast to Grow Your Real Estate Business with Jeremy Ryan Slate
Important Moments:
00:00 Transitioned from college professor to teaching sophomores.
04:43 Understanding niche, communicating effectively with a specific audience.
08:02 Feedback from hosts: smart, work with, competence.
10:22 Podcast creates numerous content pieces for outreach.
13:45 Be clear on audience, value, and marketing strategy.
15:45 Podcast promotions focus on free book offers.
19:56 Podcast as a tool for relationship development.
23:49 Valuable podcast for building successful businesses.
Today, we're in for a treat as I sit down with Jeremy Ryan Slate, the mastermind behind Command Your Brand. Jeremy's journey from a hopeful college professor to a podcasting powerhouse is nothing short of inspiring. He'll dive into the secrets to leveraging podcasts for business growth, why giving away your knowledge is key to establishing competence, and the importance of serving your niche.
✨ WHAT TO EXPECT:
Podcast Expertise Showcased: The value of demonstrating competence via podcasting, crucial for client confidence and business growth.
Niche Positioning Crucial: Finding and addressing a specific audience to enhance communication effectiveness.
Demonstrating Expertise: Providing full knowledge on podcasts can elevate perceived expertise, assisting in converting listeners into clients or partners. Guesting Before Hosting: Jeremy advises appearing on podcasts before starting one's own to understand the guest perspective, leading to better hosting skills.
Credibility Through Association: Featuring known guests can lend credibility and trust to the host's brand, leveraging the guests' reputation.
Efficient Content Creation: Interview-based podcasts provide a time-effective method for content creation, leading to diverse content from a single recording.
Building Relationships: Podcasting can be a powerful tool for building connections by offering value through interviews and potential collaborations.
Local Superpower: Interviewing local experts about niche topics can create valuable connections and opportunities within the community.
Education Drives Sales: He emphasizes the importance of educating potential clients through content and nurturing leads more effectively toward sales.
I've had a lot of success building relationships using podcasts in my business life and I know that you can too if you apply some of the lessons you learn in this episode with Jeremy.
Take notes and then go take some massive action!
